How can Channel Clustering help my business?
The key to omni-channel profitability is understanding local shoppers, and you’ve got the data to do that! The challenge is cracking the data code. JDA Channel Clustering can mine your own point-of-sale data to define real-world consumer preference patterns across stores. You can segment similar stores into clusters and develop profitable, targeted micro-merchandising strategies. Stop guessing, and start making confident channel, assortment and category plans that succeed in today’s tough environment.